September 2017

Digital Marketing Is Essential for Success

These days, we are greatly influenced by digital technology. We depend a lot on our smartphones, tablets, laptops, and personal computers because of the internet. That is why a lot of businesses consult with digital marketing companies in Michigan. They want to have an effective…

Online strategy discussion Strategies

4 tips to Improve Your Business’s Internet Presence

The internet is the best marketing platform. Business owners who have already used internet marketing can easily agree with the fact that this platform has many benefits. So here are the ways of improving your business’s online presence to experience these benefits entirely: Improve the…

SEO

Art Exposure: Using SEO to Get Your Art, and Name, Out There

Exposure is the bread and butter of visual artists. They create art to be seen, felt, and experienced. The better their work, the more their name spreads. The more their name becomes popular, the higher their chances of making a sale. Sales determine their marketability,…

Strategies

The Different Types of Social Proof that Affect Conversion

People are social beings; they’ll want others to include them in their communities, listen to their recommendations and get their support. This concept applies to businesses and marketing as well but comes in different forms. In today’s online advertising climate, you’ll need more than ‘praising…

Strategies

Hierarchy in Design and Why It Shouldn’t Be Overlooked

Both the Miss Universe 2015 and the 2017 Oscars had surprise endings, resulting from the announcement of their respective major awards. A mishap in the cue cards’ designs caused the presenters to call the wrong winners to the stage. The audience, as well as all…

Strategies

Top Techniques to Boost Your Marketing Communications

Some brands have better products or a defined message, but they do not reach their potential because of a poor communications strategy. Others succeed because they are better at conveying their value proposition to their intended audience. You want to be the best you can…

Strategies

Here Are 5 Things Your Website Needs

In an era where websites rule the internet, it takes more than just an occasional update on yours to attract much traffic. You want to keep your visitors coming back for more. You want to rank highly on search engines. So how do you achieve…

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