Trends

3 Reasons to Start Optimizing Your Content

With thousands of websites gracing the Internet today, it comes without a shadow of a doubt that the competition is high. If you want to appear on the first page of Google, then you must start optimizing your content. Sure, it will cost you a…

SEO

Making Your Business More Profitable Through SEO

Operating a profitable business can be challenging. For one, it requires you to be creative in evaluating your resources in training your employees and motivating them to share your desire to grow the business. Every member of your team plays a vital role in increasing…

Strategies

New Ways to Increase Engagement on Social Media

If you’re running a small business, chances are you’ve considered starting a social media marketing campaign. This is almost a necessity at this point. According to Forbes, almost half of all businesses in the country use social media to get eyes on their business. It…

Strategies

3 Wise Ways to Boost Your Restaurant’s Internet Marketing Game

Discerning restaurateurs put a premium on digital marketing. While direct mail isn’t dead in the 21st century, there’s no denying that most Australians use the Internet to find and choose local cafés, brunch spots, and watering holes. To boost your restaurant’s searchability, compel hungry patrons…

Strategies

Starting the Year with a Successful Marketing Plan

Every start of the year is a new opportunity for a company to do better. Whatever sales and profits you got last year can be improved. Perhaps there’s something that can be changed to lower the advertising or operating cost without sacrificing product quality. Maybe…

Trends

SEM Trends that Work Beyond 2018

Every start of the year, you watch out for posts that say which SEO trends will still work and which ones have to be left behind. Every year, you follow what everyone else is already doing and wonder why you’re not getting more favourable results….

Three men planning a website Strategies

4 Reasons Your Business Needs a Professional Website

No matter how shrewd you are in your business dealings, your business may never reach its full potential if it doesn’t have a professional website. This is because more people are accessing the Internet every day. Businesses that have an online presence benefit from the…

Strategies

How a Responsive Website Can Benefit Your Business

What does having a responsive website bring to a business? Marketing-wise, any digital advertising agency such as Blue Gorilla Digital will tell you that your ads will be displayed properly on all devices. This means your clients will not see any difference or distortion in the website’s appearance no…

iPhone showing Google search screen SEO

Google Freshness Update: Why Should You Care?

How often do you update your content? Just because you are following an SEO guidebook does not mean you are already doing well. If you are getting fewer leads, it could be because you have been hit by Google’s freshness update. Lean Oilfield, a B2B…

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